The Social Media “Do NOT” List

Social media isn’t failing you — most people are just repeating habits that quietly kill momentum.
If you’re building a brand, a blog, or even an affiliate page, these are the mistakes that stall growth… and the simple swaps that work better.

1. DON’T Post and Disappear

DO This Instead: Stay for the Conversation

If you post and log off, the algorithm reads it as low engagement.

Instead:

• Reply to every comment for the first hour

• React to replies

• Ask one follow-up question

Social media rewards interaction, not broadcasting.

2. DON’T Only Post Perfect Content

DO This Instead: Show Real Life

Perfect graphics are nice. Perfect feeds are forgettable.

Instead:

• Share messy kitchen moments

• Show drafts, notes, or behind-the-scenes

• Post progress, not just polished results

People engage with people, not magazines.

3. DON’T Talk At People

DO This Instead: Talk With People

Information alone doesn’t spark engagement.

Instead:
End posts with a tiny prompt:

• “Which one are you guilty of?”

• “Agree or disagree?”

• “Pick one.”

• “Who needed this?”

You’re inviting a response, not begging for likes.

4. DON’T Copy-Paste the Same Caption Style

DO This Instead: Rotate Formats

If every post sounds identical, scroll fatigue sets in.

Rotate between:

• Short & punchy

• Story-style

• Checklist

• Question

• Humor / relatable

Variety keeps attention.

5. DON’T Wait for Motivation to Post

DO This Instead: Batch Content

Waiting for inspiration leads to inconsistency.

Instead:
Create 5–10 posts in one sitting and schedule them.
Consistency beats bursts of brilliance.

6. DON’T Obsess Over Likes

DO This Instead: Watch Saves and Shares

Likes are the weakest signal. Saves and shares mean people found value.

If one post gets 3 likes but 8 saves?
That’s actually a win.

7. DON’T Forget to Engage Before You Post

DO This Instead: Warm Up First

Spend 10 minutes:

• Commenting on other posts

• Reacting genuinely

• Starting conversations

You’re waking up your profile before asking it to perform.

The Real Secret No One Says Out Loud

Momentum comes from consistency + conversation + imperfection.

You don’t need:

• 10,000 followers

• fancy equipment

• perfect branding

You need:

• regular posting

• small interaction prompts

• willingness to show real life

Social media isn’t about shouting louder.
It’s about being recognizable, relatable, and repeatable.

Quick Save Checklist

Avoid:

• Post & ghost

• Perfect-only content

• Copy-paste captions

• Waiting for motivation

• Measuring success by likes only

Do Instead:

• Reply & react

• Show behind-the-scenes

• Rotate formats

• Batch content

• Track saves & shares