The 7 Streams of Income
Start with your website, and build the others within it.
Now that you’ve chosen your main topic, the next step is understanding the different paths income can come from.
You don’t need to use all of them — most creators start with one or two and build over time.
Think of these as layers, not tasks.
1. Your Website (The Foundation)
A website is your home base.
It’s the one place you fully control, and everything else can link back to it.
Why it matters
Holds your blogs, downloads, and resources
Builds long-term visibility through search
Connects to every other income stream
2. Website Ads
Once your site gets visitors, ads can generate income automatically.
You focus on content, the ad network handles placement.
Common networks:
Google AdSense, Mediavine, Ezoic (as you grow).
3. Affiliate Links
You recommend products or tools you genuinely use.
If someone buys through your link, you earn a small commission at no extra cost to them.
Common places:
Blog posts, email tips, Pinterest pins, resource pages.
Quick Checklist for Sites, Ads, and Affiliate Programs
4. Social Platform Monetization
Many platforms offer built-in ways to earn directly from content.
Examples include:
TikTok Creator Rewards / LIVE gifts
YouTube ad revenue & memberships
Instagram bonuses & subscriptions
Facebook in-stream ads / bonuses
Pinterest brand programs
Substack paid newsletters
These vary by eligibility and region, but they’re optional add-ons, not requirements.
5. Digital Products
Create once, share or sell repeatedly.
Examples:
Checklists, planners, templates, guides, printables, mini-ebooks.
6. Brand Partnerships
Companies may pay you to feature or review their product when your audience aligns with theirs.
Formats:
Sponsored posts, blog features, email mentions, short-form videos.
7. Services or Coaching
Direct, skill-based help you provide personally.
Examples:
Consulting, editing, website setup, planning sessions, design help.
The Big Picture
You are not choosing seven jobs.
You are choosing one idea and allowing it to branch into different paths over time.
Start with a website.
Add one or two streams.
Layer the rest when you’re ready. ✨